A New Spark for the Quiet TON Ecosystem
Following the success of Notcoin, Hamster, and Catizen, the TON ecosystem has been lacking major money-making opportunities. With the memecoin trend in Web3 largely over, market focus has shifted to mini-games. Recently, Sweet launched the SCOR gaming platform on TON, introducing a basketball-themed game in preparation for the upcoming $SCOR token release. After a period of dormancy, these mini-games could reignite excitement in the TON ecosystem.
Project Background: A Web3 Gateway Backed by Sports Giants
Sweet has quickly become a rising star in the Web3 gaming space. This U.S.-based gamification platform focuses on “brand × fan” interactive experiences, combining digital collectibles, gaming missions, and real-world rewards to create a Web3 version of a membership system.
Sweet has secured official, in-depth partnerships with top sports leagues including the NHL (National Hockey League), MLS (Major League Soccer), F1 (Formula 1), and NBA (National Basketball Association). These collaborations provide NFT collections, mission systems, and interactive platforms. Notably, Sweet launched a Chinese version of its basketball game in May, significantly lowering the entry barrier for Asian users.
With strong financial backing from top investors like Animoca Brands, FBG Capital, and MoonPay Ventures, Sweet has reached a valuation of $110 million. Unlike superficial licensing deals, Sweet’s partnerships with sports leagues are deep and official, potentially offering real benefits like game tickets and official merchandise.
Project Potential
Sports fans are known for their strong purchasing power and loyalty, as evidenced by the high prices of physical player cards in offline markets. Fans are willing to pay because they value the significance over the price tag. According to a Deloitte report, the global sports industry is worth $500 billion, yet over 90% of the value directly contributed by fans is lost to middlemen instead of being reinvested into the ecosystem.
This makes the sports sector a promising and largely untapped market for future development.
$SCOR Tokenomics
The total supply of $SCOR tokens is 4 billion, and while the token has yet to launch, its gameplay mechanics are already active. Of the total supply, 44% is allocated for ecosystem incentives.
Future uses of $SCOR include:
- Unlocking game content (characters, skills, etc.)
- Purchasing NFTs on the platform
- Redeeming physical rewards, tickets, and VIP experiences
- Participating in ecosystem governance
- Enabling cross-brand point integration
Zero-Cost Participation Guide
The platform currently features three mini-games, with plans to add more, including American football, WWE, racing, and cricket.
- Basketball (SKY SLAM): Control the player’s left and right jumps to score points, with dunks earning extra points.
- Soccer (GLOVE HERO): Move the goalkeeper left and right, tapping to throw gloves and block shots.
- Hockey (ICE SNAKE): Swipe to control movement, clearing stains while avoiding obstacles (similar to Snake).
Industry Trends and Participation Advice
The fusion of GameFi and sports is becoming a major Web3 trend, with Sweet already gaining traction in Western markets while remaining in its early stages in Chinese communities. As one of the few heavyweight projects on TON, $SCOR has the potential to become one of the first truly “cross-chain, cross-scenario, cross-demographic” Web3 fan economy tokens.
Participation is currently free, making it an ideal time for Web3 enthusiasts and sports fans to get involved and accumulate $SCOR tokens that could prove valuable in the future. Early adopters will likely benefit most as the platform grows.
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